But then, Cap'n Crunch in a flake form would be suicidal madness; it would last about as long, when immersed in milk, as snowflakes sifting down into a deep fryer. No, the cereal engineers at General Mills had to find a shape that would minimize surface area, and, as some sort of compromise between the sphere that is dictated by Euclidean geometry and whatever sunken treasure related shapes that the cereal aestheticians were probably clamoring for, they came up with this hard -to-pin-down striated pillow formation.
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World-class cereal-eating is a dance of fine compromises. The giant heaping bowl of sodden cereal, awash in milk, is the mark of the novice. Ideally one wants the bone-dry cereal nuggets and the cryogenic milk to enter the mouth with minimal contact and for the entire reaction between them to take place in the mouth. Randy has worked out a set of mental blueprints for a special cereal-eating spoon that will have a tube running down the handle and a little pump for the milk, so that you can spoon dry cereal up out of a bowl, hit a button with your thumb, and squirt milk into the bowl of the spoon even as you are introducing it into your mouth. The next best thing is to work in small increments, putting only a small amount of Cap’n Crunch in your bowl at a time and eating it all up before it becomes a pit of loathsome slime, which, in the case of Cap’n Crunch, takes about thirty seconds.
Do you know what breakfast cereal is made of? It's made of all those little curly wooden shavings you find in pencil sharpeners!
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It seems that every movie is a remake of something that was better when it was first released in a foreign language, as a 1960s TV show, or even as a comic book. Now you've got theme park rides as the source material of movies. The only things left are breakfast cereal mascots. In our lifetime, we will see Johnny Depp playing Captain Crunch. — Co.Create Online, 2-14-12
Oh, my sainted aunt! Don't mention that disgusting stuff in front of me! Do you know what breakfast cereal is made of? It's made of all those little curly wooden shavings you find in pencil sharpeners!
What wine goes with Captain Crunch?
If some confectioners were willing
To let the shape announce the filling,
We'd encounter fewer assorted chocs,
Bitten into and returned to the box.
She’s never really hungry. That would be weak. Oh, she knows she needs fuel. Why do you think they invented crackers? That’s all she eats. Not the cheap ones. No Ritz or saltines for her. The good ones. From Eddie’s on Charles Street. Or Graul’s in Ruxton. Imported. They turn to waste quickly and quietly. In. Out. Little pellets that leave no trace or mess. She remembers to flush the already-clean water in the house’s toilet several times a day just so it will be pristine enough to receive her regularly scheduled but oh-so-spare eliminations with the proper hygienic welcome.
The loaf had a face. It was an illusion, of course. Jesus Christ in an English muffin. It’s called pareidolia. Humans see faces in everything. Even so, the illusion was
I had hope for my rough edges. I wanted to use them as a can opener, to cut myself a hole in the world's surface, and exit through it.
EATABLE MARSHMALLOW PILLOWS
LICKABLE WALLPAPER FOR NURSERIES
HOT ICE CREAMS FOR COLD DAYS
COWS THAT GIVE CHOCOLATE MILK
FIZZY LIFTING DRINKS
SQUARE SWEETS THAT LOOK ROUND
After passionately nursing this idea for about an hour, I suddenly had another idea: no I wouldn't. Of course I wouldn't make an entire city out of cereal boxes in the basement. The moment I had this second thought, I knew this was the real one.
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She had two lips like strawberries, and the seeds gave her kisses texture. I preferred kissing her over two scoops of vanilla ice cream.
Then she understood that what she needed was the motion to a purpose, no matter how small or in what form, the sense of an activity going step by step to some chosen end across a span of time. The work of cooking a meal was like a closed circle, completed and gone, leading nowhere. But the work of building a path was a living sum, so that no day was left to die behind her, but each day contained all those that preceded it, each day acquired its immortality on every succeeding tomorrow. A circle, she thought, is the movement proper to physical nature, they say that there's nothing but circular motion in the inanimate universe around us, but the straight line is the badge of man, the straight line of a geometrical abstraction that makes roads, rails and bridges, the straight line that cuts the curving aimlessness of nature by a purposeful motion from a start to an end. The cooking of meals, she thought, is like the feeding of coal to an engine for the sake of a great run, but what would be the imbecile torture of coaling an engine that had no run to make? It is not proper for man's life to be a circle, she thought, or a string of circles dropping off like zeros behind him — man's life must be a straight line of motion from goal to farther goal, each leading to the next and to a single growing sum, like a journey down the track of a railroad, from station to station to — oh, stop it!
What if every company strategised around a Doughnut table, asking itself: is our brand a Doughnut brand, whose core business helps to bring humanity into that safe and just space? Imagine if the G20 finance ministers — representing the world’s most powerful economies — met around a Doughnut-shaped conference table to discuss how to design a global financial system that served to bring humanity into that sweet spot. These would be world-changing conversations.
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