I was not prepared to hear over and over from men how the women — the mothers, sisters, girlfriends, wives — in their lives are constantly criticizing them for not being open and vulnerable and intimate, all the while they are standing in front of that cramped wizard closet where their men are huddled inside, adjusting the curtain and making sure no one sees in and no one gets out. There was a moment when I was driving home from an interview with a small group of men and thought, Holy shit. I am the patriarchy.

We are biologically, cognitively, physically, and spiritually wired to love, be loved, and to belong. When those needs are not met, we don’t function as were meant to be. We break. We fall apart. We numb. We ache … The absence of love and belonging will always lead to suffering.

Ads sell a great deal more than products. They sell values, images, and concepts of success and worth.