"The present threat is not based on conflicting ideas about America's basic principles. It is based on several serious problems that stem from the dramatic and fundamental change in the way we communicate among ourselves. Our challenge now is to understand that change and see those problems for what they are.
Consider the rules by which our present public forum now operates and how different they are from the norms our Founders knew during the age of print. Today's massive flows of information are largely only in one direction. The world of television makes it virtually impossible for individuals to take part in what passes for a national conversation.
Individuals receive, but they cannot send. They absorb, but they cannot share. They hear, but they do not speak. They see constant motion, but they do not move themselves. The "well-informed citizenry" is in danger of becoming the "well-amused audience".
Ironically, television programming is actually more accessible to more people than any source of information has ever been in all of history. But here is the crucial distinction: It is accessible in only one direction. There is no true interactivity, and certainly no conversation. Television stations and networks are almost completely inaccessible to individual citizens and almost always uninterested in ideas contributed by citizens.
So, unlike the marketplace of ideas that emerged in the wake of the printing press, there is much less of an exchange of ideas in television's domain because of the imposing barriers to entry that exclude contributions from most citizens."
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Thomas Jefferson once wrote that “whenever the people are well-informed, they can be trusted with their own government; that, whenever things get so far wrong as to attract their notice, they may be relied on to set them right.” He also said: “If a nation expects to be ignorant and free, in a state of civilization, it expects what never was and never will be.” But we are right now in a period of great vulnerability. As noted earlier, when television became the primary source of information in the United States, the “marketplace of ideas” changed radically. Most communication was in only one direction, with a sharp decline in participatory democracy. During this period of vulnerability for American democracy — while traditional television is still the dominant source of information and before the Internet is sufficiently developed and secured as an independent, neutral medium — there are other steps that can and should be taken to foster more connectivity in our self-government.
The 'well-informed citizenry is in danger of becoming the 'well-amused audience'.
Allan McBride showed in a careful content analysis of the most popular TV programs that “television programs erode social and political capital by concentrating on characters and stories that portray a way of life that weakens group attachments and social/political commitment.” Television purveys a disarmingly direct and personal view of world events in a setting dominated by entertainment values. Television privileges personalities over issues and communities of interest over communities of place. In sum, television viewing may be so strongly linked to civic disengagement because of the psychological impact of the medium itself.54
Indeed, I hope to persuade you that the decline of a print-based epistemology and the accompanying rise of a television-based epistemology has had grave consequences for public life, that we are getting sillier by the minute.
Mass communication — wonder as it may be technologically and something to be appreciated and valued — presents us wit a serious daner, the danger of conformism, due to the fact that we all view the same things at the same time in all the cities of the country. (p. 73)
There is nothing wrong with entertainment. As some psychiatrist once put it, we all build castles in the air. The problems come when we try to <i>live</i> in them. The communications media of the late nineteenth and early twentieth centuries, with telegraphy and photography at their center, called the peek-a-boo world into existence, but we did not come to live there until television. Television gave the epistemological biases of the telegraph and the photograph their most potent expression, raising the interplay of image and instancy to an exquisite and dangerous perfection. And it brought them into the home. We are by now well into a second generation of children for whom television has been their first and most accessible teacher and, for many, their most reliable companion and friend. To put it plainly, television is the command center of the new epistemology. There is no audience so young that it is barred from television. There is no poverty so abject that it must forgo television. There is no education so exalted that it is not modified by television. And most important of all, there is no subject of public interest — politics, news, education, religion, science, sports — that does not find its way to television. Which means that all public understanding of these subjects is shaped by the biases of television.
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It is only through difference that progress can be made. What threatens us right now is probably what we may call over-communication — that is, the tendency to know exactly in one point of the world what is going on in all other parts of the world. In order for a culture to be really itself and to produce something, the culture and its members must be convinced of their originality and even, to some extent, of their superiority over the others; it is only under conditions of under-communication that it can produce anything. We are now threatened with the prospect of our being only consumers, able to consume anything from any point in the world and from any culture, but of losing all originality.
Politicians in our times feed their clichés to television, where even those who wish to disagree repeat them. Television purports to challenge political language by conveying images, but the succession from one frame to another can hinder a sense of resolution. Everything happens fast, but nothing actually happens. Each story on televised news is ”breaking” until it is displaced by the next one. So we are hit by wave upon wave but never see the ocean.
The effort to define the shape and significance of events requires words and concepts that elude us when we are entranced by visual stimuli. Watching televised news is sometimes little more than looking at someone who is also looking at a picture. We take this collective trance to be normal. We have slowly fallen into it.
More than half a century ago, the classic novels of totalitarianism warned of the domination of screens, the suppression of books, the narrowing of vocabularies, and the associated difficulties of thought. In Ray Bradbury’s Fahrenheit 451, published in 1953, firemen find and burn books while most citizens watch interactive television. In George Orwell’s 1984, published in 1949, books are banned and television is two-way, allowing the government to observe citizens at all times. In 1984, the language of visual media is highly constrained, to starve the public of the concepts needed to think about the present, remember the past, and consider the future. One of the regime’s projects is to limit the language further by eliminating ever more words with each edition of the official dictionary.
Staring at screens is perhaps unavoidable, but the two-dimensional world makes little sense unless we can draw upon a mental armory that we have developed somewhere else. When we repeat the same words and phrases that appear in the daily media, we accept the absence of a larger framework. To have such a framework requires more concepts, and having more concepts requires reading. So get the screens out of your room
Western thought has changed so rapidly in this century that we are in a state of considerable confusion. Not only are there serious difficulties of communication between the intellectual and the general public, but the course of our thinking and of our very history has seriously undermined the common-sense assumptions which lie at the roots of our social conventions and institutions.
"Here's the problem. Here's what news used to be: information. That's what news is. Now, every article in the <i>New York Times</i> starts, no matter what it is, it starts with, "On a rocky road in Afghanistan..." It's like, three paragraphs 'til you get to "a bomb blew up something in Afghanistan." The bomb is the news, the beginning is the writing.
Facts are what's important in news, but no one is interested in facts anymore. People are interested — and this I find astonishing — they're interested in other people's opinions. So, unbiased news, I don't think we'll have anymore, because no one seems to know what news is. They turn on the news and they watch people give their opinions. That's what they watch on TV, that's what they see on the Internet, that's what they participate in. Here's how I feel when someone on CNN says, "Here's our Twitter number whatever-you-call-it...we want to know what you think." And I think, "Really? I don't.
"The largest cultural menace in America is the conformity of the intellectual cliques which, in education as well as the arts, are out to impose upon the nation their modish fads and fallacies, and have nearly succeeded in doing so. In this cultural issue, we are, without reservations, on the side of excellence (rather than "newness") and of honest intellectual combat (rather than conformity)."
The best things on television are its junk, and no one and nothing is seriously threatened by it. Besides, we do not measure a culture by its output of undisguised trivialities but by what it claims as significant. Therein is our problem, for television is at its most trivial and, therefore, most dangerous when its aspirations are high, when it presents itself as a carrier of important cultural conversations. The irony here is that this is what intellectuals and critics are constantly urging television to do.
It is one of the unexpected disasters of the modern age that our new unparalleled access to information has come at the price of our capacity to concentrate on anything much. The deep, immersive thinking which produced many of civilization's most important achievements has come under unprecedented assault. We are almost never far from a machine that guarantees us a mesmerizing and libidinous escape from reality. The feelings and thoughts which we have omitted to experience while looking at our screens are left to find their revenge in involuntary twitches and our ever-decreasing ability to fall asleep when we should.
"Of course, in television's presentation of the "news of the day," we may see the Now...this" mode of discourse in it's boldest and most embarrassing form. For there, we are presented not only with fragmented news but news without context, without consequences, without value, and therefore without essential seriousness; that is to say, news as pure entertainment.
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