The man who lives in a small community lives in a much larger world. He knows much more of the fierce variety and uncompromising divergences of men…In a large community, we can choose our companions. In a small community, our companions are chosen for us. Thus in all extensive and highly civilized society groups come into existence founded upon sympathy, and shut out the real world more sharply than the gates of a monastery. There is nothing really narrow about the clan; the thing which is really narrow is the clique.

The smaller the unit of government and the more restricted the functions assigned government, the less likely it is that its actions will reflect special interests rather than the general interest.

In any society freedom of thought will probably be of direct significance only for a small minority.

There is perhaps some hope to be derived from the fact that in most instances where an attempt to realize an ideal society gave birth to the ugliness and violence of a prolonged active mass movement the experiment was made on a vast scale and with a heterogeneous population. Such was the case in the rise of Christianity and Islam, and in the French, Russian and Nazi revolutions. The promising communal settlements in the small state of Israel and the successful programs of socialization in the small Scandinavian states indicate perhaps that when the attempt to realize an ideal society is undertaken by a small nation with a more or less homogeneous population it can proceed and succeed in an atmosphere which is neither hectic nor coercive.

Nothing is more difficult than to equalize the action of the government in reference to the various and diversified interests of the community; and nothing more easy than to pervert its powers into instruments to aggrandize and enrich one or more interests by oppressing and impoverishing the others; and this, too, under the operation of laws couched in general terms — and which, on their face, appear fair and equal. Nor is this the case in some particular communities only. It is so in all — the small and the great, the poor and the rich — irrespective of pursuits, productions, or degrees of civilization; with, however, this difference, that the more extensive and populous the country, the more diversified the condition and pursuits of its population; and the richer, more luxurious, and dissimilar the people, the more difficult is it to equalize the action of the government, and the more easy for one portion of the community to pervert its powers to oppress and plunder the other.

The existence of a majority logically implies a corresponding minority.

as each representative will be chosen by a greater number of citizens in the large than in the small republic, it will be more difficult for unworthy candidates to practice with success the vicious arts by which elections are too often carried;

For propaganda to succeed, a society must first have two complementary qualities: It must be both an individualist and a mass society. These two qualities are often considered contradictory. It is believed that an individualist society, in which the individual is thought to have a higher value than the group tends to destroy groups that limit the individual's range of action, whereas a mass society negates the individual and reduces him to a cipher. But this contradiction is purely theoretical and an illusion. In actual fact, an individualist society must be a mass society, because the first move toward liberation of the individual is to break up the small groups that are an organic fact of the entire society. In this process the individual frees himself completely from family, village, parish or brotherhood bonds - only to find himself directly vis-a-vis the entire society. When individuals are not held together by local structures, the only form in which they can live together is in an unstructured mass society, Similarly, a mass society can only be based on individuals — that is on men in their isolation, whose identities are determined by their relationships with one another. Precisely because the individual claims to be equal to all other individuals he becomes an abstraction and is in effect reduced to a cipher.

"In the first instance, it is probably true that in general the higher the education and intelligence of individuals becomes, the more their views and tastes are differentiated and the less likely they are to agree on a particular hierarchy of values. It is a corollary of this that if we wish to find a high degree of uniformity and similarity of outlook, we have to descend to the regions of lower moral and intellectual standards where the more primitive and "common" instincts and tastes prevail. This does not mean that the majority of people have low moral standards; it merely means that the largest group of people whose values are very similar are the people with low standards. It is, as it were, the lowest common denominator which unites the largest number of people. If a numerous group is needed, strong enough to impose their views on the values of life on all the rest, it will never be those with highly differentiated and developed tastes -it will be those who form the "mass" in the derogatory sense of the term, the least original and independent, who will be able to put the weight of their numbers behind their particular ideals."

the majority of what you want will come from the minority of what you do.

It's a small world after all

"...it happens that "society is saved" as often as the circle of its ruling class is narrowed, as often as a more exclusive interest asserts itself over the general. Every demand for the most simple bourgeois financial reform, for the most ordinary liberalism, for the most commonplace republicanism, for the flattest democracy is forthwith punished as an "assault upon society" and is branded as "Socialism.

Naturally, society has an indisputable right to protect itself against arrant subjectivisms, but, in so far as society is itself composed of de-individualized human beings, it is completely at the mercy of ruthless individualists. Let it band together into groups and organizations as much as it likes – it is just this banding together and the resultant extinction of the individual personality that makes it succumb so readily to a dictator. A million zeros joined together do not, unfortunately, add up to one. Ultimately everything depends on the quality of the individual, but our fatally short-sighted age thinks only in terms of large numbers and mass organizations, though one would think that the world had seen more than enough of what a well-disciplined mob can do in the hand of a single madman.

Small is the number of people who see with their eyes and think with their minds.