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“ ”The greatest contribution of a leader is to make other leaders.
Additional quotes by Simon Sinek
A boss wants to pay for results, an employee wants recognition for effort. If a boss recognizes effort, they will get even better results.
If they had started their sales pitch with WHY the product existed in the first place, the product itself would have become the proof of the higher cause — proof of WHY.
As the Zen Buddhist saying goes, how you do anything is how you do everything.